EVENT

Pentaleap at DMEXCO Retail Media Summit 2025

Pentaleap at DMEXCO Retail Media Summit 2025
September 17 & 18, 2025
Cologne
Event Overview

Pentaleap at DMEXCO Retail Media Summit 2025

DMEXCO is Europe’s leading digital marketing & tech event, bringing together thought leaders, innovators, and brands shaping the future of the digital economy.

This year, Pentaleap will join the global stage to spotlight the fast-growing world of Retail Media, sharing insights on how retailers, advertisers, and technology partners can thrive in this evolving ecosystem.

Join us on September 17, 2025 at the Media Stage in Cologne, Germany, where our team will contribute to shaping the conversation on transparency, innovation, and collaboration in retail media.

Wednesday, September 17, 2025
4:00 PM - 4:10 PM
Media Stage
Speakers
Ana-Laura Zain
CMO, Pentaleap
Emma Helsloot
Director of Sales EMEA, Pentaleap
Irina Schmitz
Senior Programm Managerin, Bundesverband Digitale Wirtschaft (BVDW) e.V.
TOPIC

3 Forces Redefining Retail Media: An Unfiltered View from the Women Leading the Industry

Beneath the buzzwords, retail media is undergoing deep shifts that will decide who wins its next era.

Through the Women in Retail Media Collective’s unique vantage point, a global network of 800+ senior leaders from RMNs, brands, and ad tech, we’ve spotted three forces driving change across every market.

From content as currency to emerging dynamics reshaping brand–retailer–consumer relationships, these insights come from a connected, independent network amplifying diverse, unbiased voicesshaping retail media’s future.

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